Events of the early 2020’s have touched on some topics that are very important to us - Covid became the catalyst for an unprecedented revival in public interest in virtual worlds, something that we have been experimenting with since 2015.
We began our studio out of frustration that this revived interest fell under the cripplingly broad and vague concept of the Metaverse. The Metaverse concept brought a lot of finance interest into the fold of virtual environment design, and in our opinion the result has been less than favorable.
There is a rich lineage of design, architecture and storytelling that has been leapfrogged over because of this frenzied and immediate growth mindset. We started this studio because we know what’s missing, what’s being missed, and what to contribute.